Diamond Announces Top Products for October 2019
Dawn of X beings as Cyclops leads an all-new X-Men team in Jonathan Hickman and Leinil Francis Yu’s X-Men #1 from Marvel Comics, the best-selling comic book of October 2019 according to information provided by Diamond Comic Distributors, the world’s largest distributor of comics, graphic novels, and pop culture merchandise.
Marvel Comics was October’s top publisher, leading in both dollar share (39.51%) and unit share (45.20%). DC placed second for the month with a 31.67% dollar share and a 32.02% unit share. In third was Image Comics with a 7.59% dollar share and a 7.18% unit share, followed by IDW Publishing, Dark Horse Comics, BOOM! Studios, and Dynamite Entertainment.
In total, Marvel Comics had eight comics in October’s top ten, including Powers of X #6 at #3, House of X #6 at #4, The Amazing Mary Jane #1 at #6, Absolute Carnage #4 at #7, Ghost Rider #1 at #8, The Immortal Hulk #25 at #9, and Marauders #1 at #10. Image Comics’ Spawn #301 ranked #2. DC’s The Joker: Year of the Villain #1 ranked #5.
Among the premier publishers, Dynamite Entertainment’s top book Vengeance of Vampirella #1 ranked #50, BOOM! Studios’ Something Is Killing the Children #2 ranked #96, IDW Publishing’s Teenage Mutant Ninja Turtles #99 ranked #101, and Dark Horse Comics’ Black Hammer/Justice League #4 ranked #151.
DC’s Doomsday Clock Part 1, collecting the first half of Geoff Johns and Gary Frank’s sequel to Watchmen, was October’s best-selling graphic novel and one of the two DC titles in the top ten. Image Comics had three titles in the top ten, with Kieron Gillen and Jamie McKelvie’s The Wicked + The Divine Volume 9 as their top book at #2. Marvel Comics had two titles in the top ten, led by Chip Zdarsky and Mark Bagley’s Spider-Man: Life Story at #3. Also in the top ten, Dark Horse Comics’ Critical Role Volume 1: Vox Machina Origins ranked #8.
UDON Entertainment’s Shigenori Soejima & P-Studio Art Unit Art Works, an art book featuring work from the artists behind Persona 5, was October’s best-selling book.
Funko’s POP! Marvel: Spider-Man: Into the Spider-Verse: Casual Miles Morales Vinyl Figure, a PREVIEWS Exclusive figure based on the award-winning animated film, was October’s best-selling toy product. Also in the top ten from Funko was the PREVIEWS Exclusive POP! DC Heroes: The Red Death Vinyl Figure at #2. Diamond Select Toys had three products in the top ten: the Marvel Select: Unleashed Hulk Action Figure at #6, the Marvel Milestones: Thor Ragnarök: Gladiator Hulk Statue at #8, and the Marvel Select: Carnage Action Figure at #10.
Paizo Publishing’s Pathfinder: Lost Dimensions Character Guide, a source book for Pathfinder Second Edtion, was the best-selling game product of October and one of the five Paizo products among the top ten.
TOP COMIC BOOK PUBLISHERS
PUBLISHER | DOLLAR SHARE | UNIT SHARE |
| MARVEL COMICS | 39.51% | 45.20% |
| DC | 31.67% | 32.02% |
| IMAGE COMICS | 7.59% | 7.18% |
| IDW PUBLISHING | 3.42% | 3.16% |
| DARK HORSE COMICS | 2.93% | 2.11% |
| BOOM! STUDIOS | 2.32% | 2.21% |
| DYNAMITE ENTERTAINMENT | 2.21% | 1.67% |
| VIZ MEDIA | 1.33% | 0.51% |
| ONI PRESS | 0.56% | 0.33% |
| TITAN COMICS | 0.48% | 0.42% |
| OTHER NON-TOP 10 | 7.98% | 5.19% |
 COMPARATIVE SALES STATISTICS
DOLLARS | UNITS | |
AUGUST 2019 VS. JULY 2019 | ||
| COMICS | 22.22% | 16.49% |
| GRAPHIC NOVELS | 12.88% | 15.87% |
| TOTAL COMICS/GN | 19.82% | 16.45% |
| TOYS | 24.94% | 51.89% |
AUGUST 2019 VS. AUGUST 2018 | ||
| COMICS | 21.05% | 9.95% |
| GRAPHIC NOVELS | -3.32% | -7.10% |
| TOTAL COMICS/GN | 14.09% | 8.68% |
| TOYS | 15.44% | 1.80% |
YEAR TO DATE 2019 VS. YEAR TO DATE 2018 | ||
| COMICS | 4.19% | -1.81% |
| GRAPHIC NOVELS | -4.16% | -9.71% |
| TOTAL COMICS/GN | 1.81% | -2.40% |
| TOYS | 21.81% | 22.21% |
NEW TITLES SHIPPED
PUBLISHER | COMICS SHIPPED | GRAPHIC NOVELS SHIPPED | MAGAZINES SHIPPED | TOTAL SHIPPED |
| MARVEL COMICS | 110 | 50 | 0 | 160 |
| DC COMICS | 107 | 30 | 1 | 138 |
| IMAGE COMICS | 50 | 12 | 0 | 62 |
| IDW PUBLISHING | 39 | 16 | 0 | 55 |
| DARK HORSE COMICS | 26 | 21 | 0 | 47 |
| BOOM! STUDIOS | 18 | 15 | 0 | 33 |
| DYNAMITE | 15 | 9 | 0 | 24 |
| VIZ MEDIA LLC | 0 | 22 | 0 | 22 |
| ONI PRESS INC. | 3 | 9 | 0 | 12 |
| TITAN COMICS | 6 | 4 | 2 | 12 |
| OTHER NON-TOP 10 | 147 | 229 | 30 | 406 |
| TOTAL | 521 | 417 | 33 | 971 |
TOP 10 COMIC BOOKS BY UNITS SHIPPED
RANK | DESCRIPTION | PRICE | ITEM CODE | VENDOR |
1 | X-MEN #1 | $4.99 | AUG190845-M | MAR |
2 | SPAWN #301 | $4.99 | JUL190084-M | IMA |
3 | POWERS OF X #6 | $5.99 | AUG190879-M | MAR |
4 | HOUSE OF X #6 | $4.99 | AUG190870-M | MAR |
5 | THE JOKER: YEAR OF THE VILLAIN #1 | $4.99 | AUG190440 | DC |
6 | AMAZING MARY JANE #1 | $3.99 | AUG190933-M | MAR |
7 | ABSOLUTE CARNAGE #4 | $4.99 | AUG190902-M | MAR |
8 | GHOST RIDER #1 | $4.99 | AUG190978-M | MAR |
9 | IMMORTAL HULK #25 | $5.99 | AUG191030-M | MAR |
10 | MARAUDERS #1 | $4.99 | AUG190863-M | MAR |
TOP 10 COMIC BOOKS BY DOLLARS INVOICED
RANK | DESCRIPTION | PRICE | ITEM CODE | VENDOR |
1 | X-MEN #1 | $4.99 | AUG190845-M | MAR |
2 | SPAWN #301 | $4.99 | JUL190084-M | IMA |
3 | POWERS OF X #6 | $5.99 | AUG190879-M | MAR |
4 | THE JOKER: YEAR OF THE VILLAIN #1 | $4.99 | AUG190440 | DC |
5 | HOUSE OF X #6 | $4.99 | AUG190870-M | MAR |
6 | THE JOKER/HARLEY: CRIMINAL SANITY #1 [*] | $5.99 | AUG190443-M | DC |
7 | HARLEEN #2 (MR) | $7.99 | AUG190524-M | DC |
8 | IMMORTAL HULK #25 | $5.99 | AUG191030-M | MAR |
9 | ABSOLUTE CARNAGE #4 | $4.99 | AUG190902-M | MAR |
10 | AMAZING MARY JANE #1 | $3.99 | AUG190933-M | MAR |
TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY UNITS SHIPPED
RANK | DESCRIPTION | PRICE | ITEM CODE | VENDOR |
1 | DOOMSDAY CLOCK PART 1 HC | $24.99 | JUL190638 | DC |
2 | THE WICKED & THE DIVINE VOL. 9 TP | $17.99 | JUN190046 | IMA |
3 | SPIDER-MAN: LIFE STORY TP | $24.99 | JUL191106 | MAR |
4 | THANOS: THE INFINITY ENDING HC | $24.99 | JUN191038 | MAR |
5 | ASCENDER VOLUME 1 TP (MR) | $9.99 | AUG190065 | IMA |
6 | DC SUPER HERO GIRLS AT METROPOLIS HIGH TP | $9.99 | JUL190526 | DC |
7 | THE WALKING DEAD COMPENDIUM VOL. 4 TP | $59.99 | JUL190111 | IMA |
8 | CRITICAL ROLE VOL. 1: VOX MACHINA ORIGINS TP | $19.99 | JUN190303 | DAR |
9 | MY HERO ACADEMIA VOLUME 1 GN | $9.99 | AUG192431 | VIZ |
10 | GIDEON FALLS VOL. 3: STATIONS OF THE CROSS TP | $16.99 | AUG190124 | IMA |
TOP 10 GRAPHIC NOVELS & TRADE PAPERBACKS BY DOLLARS INVOICED
RANK | DESCRIPTION | PRICE | ITEM CODE | VENDOR |
1 | THE WALKING DEAD COMPENDIUM VOL. 4 TP | $59.99 | JUL190111 | IMA |
2 | DOOMSDAY CLOCK PART 1 HC | $24.99 | JUL190638 | DC |
3 | JOHN BYRN’ES MARVEL CLASSICS ARTIFACT EDITION HC | $75.00 | JUL190826 | IDW |
4 | NAMOR SUB-MARINER BY BYRNE AND JAE LEE OMNIBUS HC | $125.00 | APR190937-M | MAR |
5 | SPIDER-MAN: LIFE STORY TP | $24.99 | JUL191106 | MAR |
6 | THANOS: THE INFINITY ENDING HC | $24.99 | JUN191038 | MAR |
7 | BATMAN BY SNYDER & CAPULLO OMNIBUS VOL. 1 HC | $125.00 | APR190526 | DC |
8 | THE IMMORTAL HULK VOL. 1 HC | $34.99 | APR190949 | MAR |
9 | THE BOYS OMNIBUS VOLUME 1 TP (MR) | $29.99 | DEC181256-M | DE |
10 | MARVEL MASTERWORKS: GHOST RIDER VOLUME 1 HC | $75.00 | APR190942-M | MAR |
TOP 10 BOOKS BY UNITS SHIPPED
RANK | DESCRIPTION | PRICE | ITEM CODE | VENDOR |
1 | SHIGENORI SOEJIMA & P-STUDIO ART UNIT ART WORKS 2 TP | $39.99 | AUG192423 | UDO |
2 | SHIGENORI SOEJIMA ART WORKS TP | $39.99 | AUG192422 | UDO |
3 | DARKSTALKERS OFFICIAL COMPLETE WORKS HC | $44.99 | AUG192425 | UDO |
4 | DRAGON“S CROWN OFFICIAL ARTWORKS HC | $49.99 | JUL192399 | UDO |
5 | OVERLORD VOLUME 11 HC | $20.00 | JUL192435 | YEN |
6 | NO GAME NO LIFE VOLUME 9 SC | $14.00 | MAY192173 | YEN |
7 | DOCTOR WHO: TALES OF TERROR SC | $11.99 | APR198763 | BBC |
8 | FRANK CHO: BALLPOINT BEAUTIES HC (MR) | $29.95 | MAY191709 | FLE |
9 | BLOODBORNE OFFICIAL ARTWORKS SC | $44.99 | MAR172148 | UDO |
10 | HARRY POTTER POP UP BOOK: GUIDE TO HOGWARTS | $75.00 | AUG182035 | INS |
TOP 10 TOYS BY DOLLARS INVOICED
RANK | DESCRIPTION | ITEM CODE | VENDOR |
1 | POP! MARVEL: SPIDER-MAN INTO THE SPIDER-VERSE: CASUAL MILES MORALES VINYL FIGURE | JAN199071 | FUN |
2 | POP! DC HEROES: THE RED DEATH VINYL FIGURE | JUN192566 | FUN |
3 | OVERWATCH:Â D.VAÂ FIGMA | JUL188939 | GOO |
4 | POP! DC HEROES: BATWOMAN VINYL FIGURE | JAN199072 | FUN |
5 | MASTERS OF THE UNIVERSE: FAKER 1/6-SCALE COLLECTIBLE FIGURE | NOV188738 | MON |
6 | MARVEL SELECT: UNLEASHED HULK ACTION FIGURE | AUG118205 | DST |
7 | ONE-12 COLLECTIVE: MARVEL: CYCLOPS ACTION FIGURE | JUL188503 | MEZ |
8 | MARVEL MILESTONES: THOR RAGNAROK: GLADIATOR HULK STATUE | MAY182309 | DST |
9 | MARVEL: DOMINO BISHOUJO STATUE | JAN199191 | KOT |
10 | MARVEL SELECT: CARNAGE ACTION FIGURE | NOV142179 | DST |
TOP 10 GAMES BY DOLLARS INVOICED
RANK | DESCRIPTION | ITEM CODE | VENDOR |
1 | PATHFINDER: LOST OMENS CHARACTER GUIDE HC (P2) | AUG193363 | PAI |
2 | MY HERO ACADEMIA CARD GAME | JUL183082 | S7 |
3 | CRITICAL ROLE: TAL’DOREI CAMPAIGN SETTING HC | JUN173357 | GRE |
4 | MUTANTS & MASTERMINDS RPG GAME: MASTERS GUIDE REVISED EDITION HC | MAR198040 | GRE |
5 | PATHFINDER CORE RULEBOOK HC (P2) | MAY193227 | PAI |
6 | TOME OF BEASTS HC | JUN168476 | PAI |
7 | POP! FUNKOVERSE STRATEGY GAME: DC COMICS 100 BASE SET | JUN198702 | FUN |
8 | POP! FUNKOVERSE STRATEGY GAME: HARRY POTTER 100 BASE SET | JUN198705 | FUN |
9 | PATHFINDER RPG: BESTIARY 6 POCKET EDITION | JUL193268 | PAI |
10 | PATHFINDER RPG: VILLAIN CODEX POCKET EDITION | JUL193269 | PAI |
How does Diamond calculate the charts? It all starts at the comic book shop.
Data for Diamond“s sales charts ”” which includes the monthly market shares and all top product charts ”” are compiled by Diamond Comic Distributors from sales made to thousands of comic book specialty shops located in North America and around the world. Additional sales made to online merchants and other specialty retailers may be included as well.
Unit and dollar market shares are calculated based upon orders for comic books, graphic novels, and magazines invoiced and shipped to Diamond customers during any given month, which comprises pre-orders, advance reorders, and reorders, minus any copies that are received back from a title marked as returnable. Please note that comics marked with an asterisk (*) have had their reported quantities reduced due to retailer returnability, and thus may rank lower on the charts than their actual sales would reflect.
The New Titles Count Chart includes all titles that were invoiced by Diamond to retailers for the first time during the month and is not the official solicited title count for the month. Variant edition comic books and graphic novels at the same price point count as a single SKU. Variant edition comic books, lenticular covers, digital combo packs, and graphic novels at different price points count as separate SKUs for each edition.
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