Archie Comics and Torrid Partner for First-Ever Plus Size Betty & Veronica Collection

Torrid,Â the fastest-growing inclusive fashion brand in North America, is excited to announce its partnership withÂ Archie ComicsÂ on the first-ever plus size Betty and Veronica collection,Â available today onlineÂ and in select stores.

The Betty and Veronica collection with Torrid is based on best friends (and sometimes frenemies), Betty Cooper and Veronica Lodge, the original Archie ComicsÂ characters appearing in several long-running comic book series. Archie Comics is represented byÂ King Features,Â a unit of Hearst and home to some of the world“s most popular entertainment characters including Popeye, Betty Boop, and HÃ¤gar the Horrible.

“The team at Torrid has been a dream to work with and we are extremely excited to see where they go with their new collection,” saidÂ Jon Goldwater,Archie Comics CEO and Publisher. “Archie Comics have been and always will be for everyone, and that applies to our merchandise as well. We can’t wait for fans to see how the Torrid team roll out their new line.”

Small details like a “Betty” embroidered collar or a “Veronica”Â lipstick printed trim gives retro-inspired silhouettes personality without being over the top. The eight-piece wear-now collection is designed for real women with real curves in mind.

“It“s so thrilling to be the first brand to offer a Betty and Veronica collection designed for women who wear sizes 10 to 30,”“ saidÂ Liz MuÃ±oz,Â Torrid President. “The collection is the perfect mix of sweet, edgy, and friendship””our customers are going to love it!”“

“We are proud to be launching the first-ever plus size collection for Betty and Veronica with Torrid,”“ saidÂ Carla Silva,Â VP and General Manager, Global Head of Licensing for King Features.

The eight-piece Betty and Veronica collection includes:

Varsity CardiganÂ | $64.90
Betty Heart Stitched CardiganÂ | $48.90
Veronica Graphic Front Tie TeeÂ | $38.90
Betty Graphic Football TeeÂ | $38.90
Chambray RomperÂ | $58.90
Pleated Skater SkirtÂ | $48.90
Bustier Bodycon Midi DressÂ | $68.90
Embroidered Split Cropped PantÂ | $58.90

ABOUT ARCHIE COMICS
Archie ComicsÂ is the leading mass market comic book publisher in the world and the home to a wide array of the most popular humor, action-adventure and superhero characters in entertainment, includingÂ Archie, Jughead,Â BettyÂ andÂ Veronica, Cheryl Blossom, Reggie, Kevin Keller, Josie and the Pussycats, Sabrina the Teenage Witch,Â Afterlife With Archie, theÂ Dark Circle Comicssuperhero characters (The Black Hood, The Fox, The Shield, Sam Hill), Li“l Jinx and many more. Archie Comics have sold over 2 billion comics worldwide and are published around the world in a number of languages. In addition to comics, the Archie Comics characters are spotlighted weekly on The CW“sÂ RiverdaleÂ TV series and have been featured in animation, television, film and music. Follow Archie Comics onÂ Twitter,Â Facebook,Â YouTubeÂ and theÂ Archie Comics Store.

ABOUT TORRID
Torrid designs and retails fashion apparel, swimwear, lingerie and footwear for stylish women sizes 10-30. Its exclusive collections inspire them to feel sexy, confident and downright irresistible. Torrid has 560+ stores across the U.S. and Canada, in addition to its online shopping destination,Â Torrid.com. Follow Torrid on Facebook (Facebook.com/Torrid), Instagram (@TorridFashion), Twitter (@TorridFashion), YouTube (YouTube.com/TorridFashion) or Pinterest (Pinterest.com/TorridFashion)

ABOUT KING FEATURES
King Features Syndicate is a unit of Hearst, one of the nation“s largest diversified media, information and services companies, and is a member of Hearst Entertainment and Syndication Group, which includes cable network partnerships, television programming activities, and newspaper syndication and merchandise licensing operations. King is one of the most experienced organizations in licensing and entertainment and represents some of the most recognizable global brands, including Betty Boop, Popeye, Olive Oyl, Flash Gordon, The Phantom, Beetle Bailey, HÃ¤gar the Horrible, Prince Valiant and Mandrake the Magician. For more information, please visitÂ www.kingfeatures.com/licensing. Follow us on TwitterÂ @KingFeatures. Like us on Facebook atÂ www.facebook.com/KingFeatures

Author Profile

Al Mega

I'm Al Mega the CEO of Comic Crusaders, CEO of the Undercover Capes Podcast Network, CEO of Geekery Magazine & Owner of Splintered Press (coming soon). I'm a fan of comics, cartoons and old school video games. Make sure to check out our podcasts/vidcasts and more!