PARIS SAINT-GERMAIN AND BLVCK LAUNCH
A MONOCRHOME COLLABORATION FUSIONING FASHION, SPORTS, AND DIGITAL ARTISTRY
Paris Saint-Germain and Blvck Paris today unveil a unique collaboration that combines sport, fashion and digital artistry. This avant-garde collection celebrates the shared DNA of innovation and audacity that drives both brands. It will be available on store.psg.fr and blvck.com, as well as on crypto.com, in NFT digital format, from November 15.
For this exclusive drop, Paris Saint-Germain and Blvck Paris offer a stylish wardrobe in which Blvck Paris’ monochrome design harmoniously intertwines with the emblematic elements of the Club. The collection includes a series of pieces of clothing and accessories that will delight sports and fashion fans alike, including a precision-designed hoodie, statement t-shirt, unique soccer ball, chic welcome mat and a standout scarf.
This innovative and visionary collaboration also takes the form of exclusive NFTs, available on the Crypto.com platform, partner of the Club. Conceptualized and designed by Julian O’hayon, founder and designer of Blvck Paris, the NFTs will be available in three tiers: Exclusive, Premium and Standard. Instantly available worldwide, they unlock a series of tangible benefits, including early access to the physical collaboration at a discounted price, as well as a chance to win unique experiences and products. It is part of Paris Saint-Germain and Blvck Paris’ drive to offer their fans even more innovative experiences.
About Paris Saint-Germain
Founded in 1970, Paris Saint-Germain is the most successful club in France and one of the top clubs in European elite. Since 2011, it has been owned by Qatar Sports Investment and has achieved fantastic results both on and off the pitch. The club has won a national record of 11 French titles and 48 trophies since its creation, including an impressive 30 trophies since 2011. Paris Saint- Germain has attracted many great players over the years, including Ronaldinho, Beckham, Ibrahimovic, Messi, and currently boasts some of the best players in the world. The club has a large and growing community of social media followers, with over 200 million
followers, making it one of the largest in world sport. Paris Saint-Germain is a forward-thinking club that has added an eSports team to its men’s football, women’s football, handball, and judo teams. The club is also committed to giving back to the community and has significantly increased funding for its Foundation/Endowment Fund with the aim of developing far-reaching programs for disadvantaged young people.
About Blvck Paris
Founded by Julian O’hayon in 2017, Blvck Paris is known for its aesthetics and monochrome elegance and lifestyle. Known for its sleek designs and simplicity, the brand continues to redefine fashion, collaborations, and the essence of minimalist living.
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