Get Weird with Churp! Titmouse’s New Cartoon & Merch Club Unveiled at SXSW

 To celebrate 25 years of pushing creative boundaries, award-winning animation studio Titmouse, known for Big Mouth, Metalocalypse, Star Trek: Lower Decks, The Legend of Vox Machina, The Midnight Gospel, Mike Judge’s Beavis and Butt-Head and countless other fan-favorite shows, today unveiled Churp, a first-of-its-kind subscription club that delivers curated merch and exclusive cartoons directly to fans. Announced during Titmouse’s SXSW anniversary panel, Churp is more than just a subscription box; it’s a portal into a world of exclusive animation and collectible merchandise.

Blending a subscription box and fan club, Churp is where cult fandom, collectibles, and groundbreaking animation collide. Each month, subscribers receive a mystery shipment packed with bespoke apparel, collectible items, and paraphernalia featuring iconic and original cartoon characters designed by Titmouse artists. Tucked inside each box is a secret code that unlocks access to a private website, where hand-crafted cartoons—created exclusively for Churp—await. These shows and shorts won’t be available anywhere else.

“I love to wear cartoons on my body and also wear them inside my brain, and Churp is a way to get both at the same time,” said Chris Prynoski, founder and president of Titmouse, “It’s like Sanrio for stoners.”

More than a fan club, Churp serves as an IP incubator and creative playground, where iconic properties and fresh ideas converge, allowing fan engagement to shape future productions. It introduces new, boundary-pushing content while spotlighting cult favorites. Churp isn’t just about celebrating the characters you already love; it’s about discovering what’s next.

A bloodbath action-comedy about two best friends. Created by Ben Falcone (Tammy, God’s Favorite Idiot), Chris Henchy (The Other Guys, Step Brothers), and Steve Mallory (Thunder Force, Superintelligence), and produced by Melissa McCarthy (The LIttle Mermaid, Bridesmaids), featuring an all-star voice cast including Melissa McCarthy, Brooke Shields (Suddenly Susan, Mother of the Bride), Elizabeth Banks (The Hunger Games, Skincare), Joel McHale (Community, Animal Control), Octavia Spencer (Hidden Figures, Truth Be Told), and George Takei (Star Trek, Gremlins: Secrets of the Mogwai).

A bright-eyed Hollywood hopeful learns the horror of working directly for an A-list celebrity. Created by Tommy Blacha (Metalocalypse, Da Ali G Show, Late Night with Conan O’Brien, WWE).

The story of the world’s biggest entrepreneur, who happens to live in his car. Created by former Vox and Slate Magazine producer and Emmy Award-winning writer Sam L. Kim, (The Colbert Report).

A pitch-perfect parody of early 2000s industrial cable network documentary series.

Mark Brooks, a longtime Titmouse artist and director, will serve as Churp’s president and creative lead. He sums up the vision with “my lifelong experience in underground bands and cartoons has led to the following philosophy for Churp: if it’s too fucked up for anyone else, then we’re definitely making it.”

Churp embraces an intentionally raw, analog-inspired production style, favoring quality and creativity over quantity. Exclusive content drops only once a month, ensuring each release maintains a high standard of quality and collectability. In addition, Titmouse plans to collaborate with additional talent and brands that reflect the studio’s signature absurdist tone, building a network of creators and partners who share its offbeat sensibility.

Since its inception 25 years ago, Titmouse has evolved into an award-winning, multi-hyphenated animation studio and pop culture brand. Some of the studio’s most celebrated recent projects include Big Mouth, The Legend of Vox Machina, The Venture Bros., Star Trek: Lower Decks, Frog and Toad, and Beavis and Butt-Head, to name a few. With the strength of a major studio and the mindset of an indie company, Titmouse has become one of the most well-known and prolific animation studios in the world, challenging the idea of what an animation company can look like by focusing on comedy, subversive and counterculture communities, and expanding into other avenues for fans to enjoy including merchandise, live shows and events, festivals, interactive experiences, and so much more. For more information, please visit www.titmouse.net.