Nickelodeon Builds a Giant FUN-ERGY Factory for NYCC 2026

WEPAAAA! Nickelodeon is coming to NYCC 2026 with the kind of booth you are going to see from halfway across the damn Javits Center, and that is exactly the point.

From Thursday, October 8 through Sunday, October 11, Nickelodeon will take over Booth #1523 with its new FUN-ERGY FACTORY, a full interactive activation built around games, photo moments, franchise tie-ins and one giant payoff: a nearly 20-foot-tall Slime Surge. The whole setup is designed to feel like a live-action Nickelodeon playground instead of another booth with a backdrop and a stack of flyers.

Fans will work together through interactive challenges to generate “fun-ergy” and power the experience. That collaborative angle gives the booth more personality than a basic walk-through activation because the crowd is part of what makes the thing move. It is the kind of setup that should play well with families, longtime Nickelodeon fans and anybody who wants a break from standing in line for another exclusive cover.

One of the main pieces is Enter the Splat, a tactile, immersive environment where fans can step directly into Nickelodeon’s visual world and capture surprise photo and video moments. There is also a dedicated Teenage Mutant Ninja Turtles experience with a sewer lair photo op alongside the Turtles, so TMNT fans have a very obvious reason to put Booth #1523 on the map.

Nickelodeon is also using the booth to celebrate its October programming. On Saturday, October 10 and Sunday, October 11, kids who arrive in costume can score an exclusive Nicktober Hallo-Scream trick-or-treat bag while supplies last. That makes the booth part brand activation, part Halloween stop and part convention photo-op magnet all at once.

The experience will feature elements inspired by several of Nickelodeon’s biggest franchises, including SpongeBob SquarePants, Avatar: The Last Airbender and Teenage Mutant Ninja Turtles. That mix gives the booth some serious cross-generational appeal because parents who grew up with Nickelodeon are now bringing kids who have their own favorite version of the same brands.

For Comic Crusaders, this is exactly the kind of activation worth flagging before the convention doors open. NYCC gets stupid busy, and massive brand experiences turn into traffic jams fast. If the Slime Surge, Splat environment and TMNT sewer are on your list, do not wait until late Sunday afternoon and hope the line magically disappears.

Nickelodeon’s FUN-ERGY FACTORY will be at Booth #1523 throughout New York Comic Con 2026, October 8-11 at the Javits Center. Follow @Nickelodeon for updates during the show and keep #NYCC on your radar for activity from the booth.